Comments: Come & Together


at&t has no idea where that song came from. i am quite sure the design company picked it out, and if anything in part for the irony of it.

"Come Together" is very close to a current middle-of-the-road aesthetic that's developed over the last decade. The song (and Primal Scream of the time) have an almost hippie feel -- minus the social baggage and stereotypes. Clean enough for today, at least.

The ad is really pure cheese if you think about it. Who or what is coming together: you and your smiling racially diverse friends, or at&t's fractured plans? Both? Rejoice!