April 03, 2003

Googlewashing Democracy?

The Register has an interesting article on the "Googlewashing" of the 2nd Superpower. Describes how quickly the phrase the 2nd Superpower went from being used to describe the protesting masses and switched to the blogging masses. Definitely shows how blogs can get overweighted in Google current Page Rank algorithm. But its also way premature in its critique. For one Google constantly tweaks its algorithm and more importantly a quick Google bleep is not a signal of a permanent trend. If the author's preferred use of the term has real roots its going to continue spreading, online and off. And over time Google should reflect this. $20 that Google's results balance out in a month or two. Or perhaps ironically this article will come up first...

Posted by Abe at April 3, 2003 05:03 PM


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